Description

The product design concept responds to the national call for the vigorous development of Chinese-style cigarettes, catering to the increasingly sophisticated taste and aesthetic demands of consumers, while enhancing market competitiveness. The classic 好猫 (Hao Mao) has undergone a complete transformation. This redesign is based on the characteristics of Chinese-style cigarettes, utilizing high-quality domestic and international tobacco leaves as the main raw materials, aiming to create a product with a unique aromatic style and flavor profile that fully embodies the rich essence of Chinese flue-cured tobacco. Technically, distinctive craftsmanship and meticulous flexible processing are employed, focusing on reducing tar and harm, thereby enhancing smoking safety. The flavor characteristics of the product are highlighted by the prominent natural aroma of the tobacco leaves, with a delicate and elegant fragrance, rich and profound notes, a sweet and comfortable scent, and a smooth, full-bodied throat hit. The taste is pleasant, with a clean aftertaste and a lingering sweetness. In terms of formulation, based on precise measurements of chemical components such as sugars, nitrogen, and nicotine in the tobacco leaves, along with acid-base balance analysis and extensive sensory evaluations of single tobacco materials, high-quality flue-cured tobacco aged for over two years is carefully selected as the raw material. This is scientifically blended, with a specific proportion of carbon dioxide-expanded tobacco fibers included to control the tar content, enhancing smoking safety. Technically, following the principle of supplementing what is lacking in the leaf blend with aromatic additives, natural tobacco extracts are added to highlight the mellow natural tobacco aroma while ensuring the natural aging of the tobacco leaves. These extracts harmonize with the tobacco fragrance, utilizing sweet substances from natural plants to enhance the natural sweetness of the flue-cured tobacco and mitigate off-flavors. Advanced experimental instruments are used to reasonably adjust the acidity and alkalinity in the smoke, reducing irritants, improving the smoking experience, and increasing the precision of added flavors. Under strict temperature and humidity control, optimal storage time is ensured, achieving the best combination and maximum efficacy of tobacco leaves and flavorings. Advanced moisture retention techniques enhance the processing performance of the tobacco leaves and the softness of the tobacco strands. In terms of appearance, the packaging paper features a pure blue background with gold foil printing, meticulously crafted with temperature-changing anti-counterfeiting technology, seamlessly integrated with the trademark design. The inner lining uses gold aluminum foil paper, finely embossed with the 好猫 (Hao Mao) pattern and Chinese characters, giving a sense of nobility and elegance. The 好猫 (Hao Mao) trademark employs the most popular holographic laser card paper of today, presenting a more vibrant and luxurious feel.

一、产品设计思路: 为了响应国家局提出的大力发展中式卷烟的号召,满足消费者日益高涨的吸食口味的要求和审美需求,提高产品的市场竞争力，对原有经典好猫进行了全新的改造提升。改造以中式卷烟的特征为设计依据, 以国内外优质烟叶为主体原料,力求使产品具有独特的香气风格和口味特征，充分体现具有浓郁的中国烤烟烟叶本香特点。在技术措施上，选用特色工艺，精细柔性加工，注重降焦减害，增强吸食安全性。 二、产品吸味特征： 烟叶本香突出，香气细腻清雅，香韵丰满，幽雅深长，嗅香甘甜舒适，入喉饱满和顺，口感舒适，余味干净，回味清甜持久。 三、配方特点：在对烟叶糖、氮、烟碱等化学成分精密测定及酸碱平衡分析和大量单料烟感官质量评吸的基础上,精选国内外自然醇化两年以上的优质烤烟为原料，经科学配伍调制而成，另外配比一定比例的二氧化碳膨胀烟丝等对卷烟焦油进行控制，以增加吸食的安全性。 四、技术特点：本着叶组配方中缺什么,就在加香加料中补充什么的原则，为了突出醇和的自然烟香,在保证烟叶自然陈化的基础上加入能与烟香自然协调的烟草提取物，用以衬托卷烟香气,利用天然植物中的甜味物质以增加卷烟自然的烤烟甜香，拟制杂气的产生。利用先进的实验仪器检测手段，合理调整烟气中酸、碱指标，降低刺激性，提高吸食效果，提高施加香料的精度，在严格的温、湿度控制的条件下确保储存时间，实现烟叶与香料的最佳结合和效能的最大发挥。用先进的保润手段提高了烟叶的加工性能和烟丝的柔软性。 五、外观特点： 接装纸采用纯蓝底色烫金印刷工艺，辅以温变防伪技术精心制作而成，与商标装潢浑然一体。内衬纸采用金色铝箔纸，精细压花工艺压制而成，好猫图案和汉字精雕细刻于其上，给人一种高贵典雅的感觉。 好猫商标采用当今最为流行的光柱镭射卡纸,感觉更为靓丽、高贵。