Description

The packaging design of 双喜（和喜） is inspired by the theme "Peony Blossoms Bring Wealth." The peony, known as the national flower of China, symbolizes peace, happiness, prosperity, and abundance. The overall design features a blooming peony as the central image, with a striking combination of red and light pink, accented by gold foil patterns at the seams, creating a visually opulent effect. The peony, revered as the king of flowers, represents spirit and signifies national unity and prosperity, evoking a joyful atmosphere. A new research and development platform has been established to cater to consumer taste preferences, employing the latest fragrance technology to further enhance the superior qualities of the cigarettes, characterized by their "sweet, soft, and smooth" attributes.

双喜（和喜）包装设计以“牡丹花开富贵来”为设计思路，牡丹在中国乃是国花，是人类和平、幸福、繁华与富足的象征。整体包装以一朵盛开的牡丹为主要意象，以红色拼接淡粉色，在拼接处辅以烫金的回形纹，整体视觉效果富丽堂皇。牡丹乃花中之王，是精神的象征意味着民族的团结，国家的兴旺是一种喜洋的气氛。 针对消费者口味特点构建了新的研发平台，综合运用了调香最新技术，进一步强化卷烟“甜、柔、顺”的上乘品质特点。