
Technical Features: The formula design adheres to the tradition of Chinese cigarettes, embodying years of low-tar technology accumulation while integrating and showcasing the charm of high-quality domestic and international raw materials. The craftsmanship is meticulously refined, emphasizing a loose structure that allows the aroma to shine through while eliminating impurities. A scientifically balanced combination of "three papers and one stick" reduces the resistance caused by length, making the smoking experience more relaxed and natural. Sensory Characteristics: The flavor profile highlights a sense of ease, naturalness, and novelty, with an elegant aroma that drifts gracefully. The delicate taste is soft and smooth, leaving a comfortable, sweet aftertaste. Packaging Design: The starry sky in Tianchi blue and the green accents of the beautiful pine enhance the "777" symbol (on the front) formed by the combination of calligraphic strokes and tobacco leaves, along with the Long White Mountain silhouette (on the back). Outlined in celebratory red and set against a golden background, it creates an overall shield-like image, complemented by red ribbons for a symbolic presentation that offers a grand, simple, and clear visual effect. A large area of vibrant orange, silk gold, and celebratory red warm tones are interwoven to create a comfortable overall picture, highlighting the cool-toned blue shield logo, achieving a harmonious balance of strength and softness. The silk-textured background printed with traditional Chinese dragon and phoenix patterns, paired with modern colors like silk gold and vibrant orange, exudes glossiness and noble elegance. The overall paper medium is light stick paper, with the shield logo crafted using a process of hot stamping on a matte silver surface followed by hot stamping on a cat's eye, creating a sense of transparency and three-dimensionality. This stands out against the silk-printed raised dragon and phoenix background, distinctly differentiating it from the hot-stamped matte gold "长白山" brand name, resulting in a clear hierarchy.
技术特征:配方设计秉承中式卷烟传统,承载多年降焦技术积淀,融合并展现国内外优质原料品质魅力;工艺参数精雕细琢,强调疏松组织,透出香气,剔除杂气;科学合理搭配“三纸一棒”,减少因长度引起的吸食阻力,使吸烟过程更加轻松自然。 感官特征:口味特征突出轻松感、自然感和新颖感,优雅的香气飘逸洒脱,细腻的口感柔软丝滑,舒适的余味回甘溢甜。 装潢设计:天池蓝的星空和美人松绿的边饰,烘托出由书法笔触和烟叶组合形成的“777”符号标识(正面)和长白山山形标识(背面),以喜庆红色线勾边,金色铺底,形成盾牌的整体形象,辅以红色飘带,符号化呈现,给人大气简洁、一目了然的视觉效果。 大面积的活力橙、丝绸金、喜庆红等暖色调交叉运用,形成舒适的整体画面,凸显冷色调的蓝色盾牌标志,刚柔并济,和谐统一。印有中国传统龙凤纹路的丝绸质感底纹,搭配现代色彩丝绸金和活力橙,富有光泽、高贵典雅。 整体纸张用介质光棒纸,盾牌标志以先烫素面银再烫猫眼后印刷的工艺 ,形成透视感和立体感,在丝印凸油龙凤底纹上突出来,与烫素面金的“长白山”品牌字形成主次分明的整体。
| Tobacco Type | 烤烟型 |
| Tar | 7 mg |
| Nicotine | 0.7 mg |
| CO | 7 mg |
| Length | 97 mm |
| Format | 细支 |
| Count / Box | 20 pcs |
| Boxes / Carton | 10 boxes |
| Box retail | 15 ¥ |
| Carton retail | 150 ¥ |
| Wholesale | 121.9 ¥ |